Some business case studies will be used to illustrate the point, and I am currently making notes about Marriott, Apple, Disney and Chick-fil-A — but I am open to others. I am particularly seeking personal anecdotes and/or stories about your interactions with such companies and examples of extreme attention to detail that create customer loyalty, leave an amazing impression, etc.
Your story could end up in a book! (...and no, there is no compensation offered.
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